We may have spent more time on our company than our video but we’d love to show you what we are working on! Click here demo.keylo.ca It’s a functional development site so it may contain bugs, but it will show you the possibilities. Please try the “browse realtors” button and make sure to click on someone to view their stats. Feedback is always appreciated as we develop further.
Matching customers with the right realtor
A simple Google search tells you all you need to know about the challenges of choosing the right realtor. With millions of results, dozens of ads and hundreds of reviews to sift through, it can be a daunting task to find the right person to buy or sell your home.
That’s where Keylo comes in.
Founders Ryan and Craig Mracek developed Keylo out of necessity. Ryan was going through the process of buying and selling a home, and found that technology was making the process more difficult. Is was almost impossible to find objective information about potential realtors, and they were reticent to choose someone based solely on word of mouth.
Keylo uses an evidence-based approach to finding the right realtor for those looking to buy or sell. They combine key analytics (such as how fast the realtor typically sells a home) and feedback (such as online reviews) to score realtors and match them to the right people.
Here’s how it works:
Customers go through a brief intake process online and then connect with a Keylo employee for an informational interview. That conversation helps Keylo determine the buyer’s or seller’s priorities and needs in a realtor. Based on that information, Keylo determines the best potential realtor for the customer.
Once Keylo has found what they believe is the right match for the customer, the company will reach out to the realtor. If the realtor and customer end up working together through Keylo, the company takes a percentage of the realtor’s commission. This structure keeps the service free for customers, and helps realtors to easily connect with more potential clients.
It’s all about building good relationships, Ryan Mracek explains.
The Next Big Step
This fall, Keylo will be piloting a new product in Halifax that they plan to roll out across the country. This product will give customers the chance to filter through the Keylo’s database of realtors, look at their scores, and find the right match themselves.
Keylo’s LendR loan will support software development and marketing for the product, which the company plans to release in Alberta after the pilot in Halifax.